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PUBLICATIONS
starting from 2020
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2024
Consumers’ valuation of blockchain-based food traceability
Role of consumer ethnocentrism and communication via QR codes by Duc Tran (UGent) , Hans De Steur (UGent) , Xavier Gellynck (UGent) ,...


2024
Social media and food consumer behavior
a systematic review by Listia Rini (UGent) , Joachim Schouteten (UGent) , Ilona Faber, Michael Bom Frøst, Federico J A Perez-Cueto and...


2024
From Niche to Noteworthy
A multi-country study on consumer views towards neglected and underutilized crops by Simoun Bayudan , Hans De Steur , Joachim Jietse...


2023
What motivates consumers to accept whole and processed mealworms in their diets?
A five-country study by Daylan Amelia Tzompa-Sosa , Giovanni Sogari , Emma Copelotti , Giulia Andreani , Joachim Jietse Schouteten ,...


2023
Does award and origin labeling influence consumers’ willingness-to-pay beyond sensory cues?
An experimental auction on improved Philippine tablea (cocoa liquor) by Josefina F. Ballesteros , Joachim J. Schouteten , Angelyn Otilla...
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